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Begani Jewels - Crafting Timeless Luxury With a Traditional Touch Cherished by Every Luxury Wedding Planner

Begani-Jewels-Crafting-Timeless-Luxury-With-a-Traditional-Touch-Cherished-by-Every-Luxury-Wedding-Planner
Author: Anmol Pareek
04 December 2025

The Begani family has been at the forefront of the jewellery business for over three decades. It all began in 1974 when Subodh Begani founded Diatex International. Following in his father's footsteps, Rohan Begani joined the family business in 2008 and established Begani Jewels a year later.

Begani Jewels Exhibition at Araaish for Every Wedding Planner

Begani Jewels is proud to present Araaish, an exhibition in support of Save the Children India, held on October 22nd at Blue Sea, Mumbai. In the picture, Richa and Rohan Begani are seen with Mana Shetty and Sharmilla Khanna, the co-organizers of the event.

Jewellery as a Luxury Item and Investment for Professional Wedding Planner Teams

Rohan Begani shares his insights: “When my father started, he primarily dealt with loose stones and created jewellery based on customer requests. After joining him, I realized that ready-made jewellery represents the future of this market. Today, we offer a versatile range of colorful stones and jadau jewellery, in addition to our signature diamond pieces.” 
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What sets Rohan apart is his keen understanding of the market. He says, “Comfort is key, so we focus on lightweight and easy-to-wear creations, something many other brands don’t offer. Each piece we create is designed not just as a luxury item but also as an investment to be cherished and passed down through generations.”

Peach Pearl And Diamond Necklace Set With Emerald Stone Earrings Displayed On A White Background - Wedifys
Source: WeddingSutra

Craftsmanship: The Core of Begani Jewels Trusted by Top Wedding Planner Experts

Rohan emphasizes that the craftsmanship of Begani Jewels is their biggest strength. “Being one of the older jewellery retailers in the country, we put a lot of thought and effort into designing each piece. We meticulously check every detail multiple times before it is displayed.”

Adapting to Modern Trends Followed by Every Destination Wedding Planner

When asked about the advantage traditional jewellers have over contemporary designers, Rohan says, “It's a mixed bag. People buy according to the occasion. For birthdays, they might choose something modern, while for festivals, they prefer traditional pieces. Weddings, too, depend on the bride's choice. Every jeweller has loyal customers with unique tastes, which benefits both traditional retailers and contemporary designers.”
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Green Bead Necklace With Polki Diamond Square Pendants Arranged Elegantly - Wedifys , Multi Layered Polki Diamond Necklace With Teardrop Dangling Stones In A Traditional Indian Design - Wedifys
Source: WeddingSutra
He acknowledges the changing dynamics of the market with more designers entering the industry. “Things have evolved significantly. Today, people buy what they see and like immediately; there's no waiting time. We have to adapt to these changes.”

A Traditional Touch Loved by Every Luxury Wedding Planner

White Diamond Necklace With Matching Drop Earrings Featuring A Delicate And Modern Design - Wedifys  ,   Diamond Studded Bangles With Dual Tone Silver And Gold Detailing Placed On A White Surface - Wedifys
Source: WeddingSutra
In conclusion, Rohan notes, “At the end of the day, no matter how modern someone is, there will always be a touch of tradition in our country. That's why each piece we create has a traditional touch, making it appealing to many customers.”
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Frequently Asked Questions
1: What types of jewelry does Begani Jewels offer?

Begani Jewels offers a wide range of jewelry pieces to suit various tastes and occasions. Our collection includes:
Diamond Jewelry: Our signature collection features exquisite diamond pieces, including rings, necklaces, earrings, and bracelets, crafted with
precision and elegance.
Colorful Stones: We provide a diverse selection of jewelry adorned with vibrant gemstones such as sapphires, rubies, emeralds, and more, perfect
for adding a splash of color to any outfit.
Jadau Jewelry: Our traditional jadau jewelry showcases intricate craftsmanship, combining gold, pearls, and gemstones to create stunning pieces that reflect India's rich heritage.
Festive and Bridal Collections: Our festive and bridal collections are designed to make special occasions even more memorable. Whether you're looking for something classic or contemporary, we have options that cater to all preferences.
Each piece is thoughtfully designed to be both a luxury item and a timeless investment, allowing it to be cherished and passed down through generations.

2: What sets Begani Jewels apart from other jewelry brands?

Begani Jewels distinguishes itself through a unique blend of tradition, innovation, and customer-centric design. Here’s what makes us stand out:
Craftsmanship: As one of the oldest jewelry retailers in India, our craftsmanship is our biggest strength. Every piece is designed with meticulous
attention to detail, ensuring quality and beauty that lasts a lifetime.
Lightweight and Comfortable Designs: We understand the importance of comfort, especially for those who wear jewelry daily. Our pieces are
lightweight and easy to wear, making them perfect for any occasion.
Market Insight: Rohan Begani's keen understanding of the market allows us to stay ahead of trends. We offer both ready-made and custom-designed pieces, catering to modern tastes while maintaining a traditional touch.
Customer Focus: At Begani Jewels, we believe that jewelry should be more than just an accessory. Each piece is designed to be a meaningful investment, reflecting the unique personality and style of our customers.

3: Can I customize a jewelry piece at Begani Jewels?

Yes, Begani Jewels offers custom jewelry design services to help you create the perfect piece tailored to your preferences. Whether you're looking for a unique engagement ring, a personalized necklace, or any other bespoke piece, our expert craftsmen will work closely with you to bring your vision to life.
Here's how our customization process works:
1. Consultation: Meet with our design team to discuss your ideas, preferences, and budget. We'll guide you through various options, including metal types, gemstones, and design elements.
2. Design: Our designers will create sketches and 3D models to visualize your custom piece. You can review and refine the design until it perfectly matches your expectations.
3. Craftsmanship: Once the design is finalized, our skilled artisans will meticulously craft your jewelry using the finest materials and techniques.
4. Final Touches: We'll ensure every detail is perfected before presenting you with your unique piece.
Custom jewelry from Begani Jewels is not only a beautiful addition to your collection but also a meaningful and personal statement that can be cherished for generations.

4: How does Begani Jewels ensure the quality and authenticity of their jewelry?

At Begani Jewels, quality and authenticity are paramount. We adhere to strict standards and practices to ensure that every piece meets our high-quality benchmarks. Here’s how we maintain the integrity of our products:
Certified Gemstones and Metals: All our gemstones are sourced from reputable suppliers and come with certification to guarantee authenticity. Our metals, including gold and platinum, are also certified for purity and quality.
Expert Craftsmanship: Our team of experienced artisans meticulously crafts each piece, paying close attention to detail. We utilize advanced techniques alongside traditional methods to ensure precision and excellence.
Quality Control: Every piece undergoes a thorough quality inspection process before it reaches our customers. We check for consistency, durability, and overall finish to ensure that each item meets our standards.

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